the wingman project
§II · MakeFree assets
§IIWMP · MAKE · SHEET 01/14
WMP · MAKE · 14 CHAPTERS · 2026
§II · Make.

Everything wemake,end to end.

Identity, websites, apps, packaging, photography, video, 3D, copy, ads, email. One team writes, designs, and ships.

Free assets
See the 14 chapters
The making

Fourteen capabilities, one pipeline.

Make is where identities get designed, websites get built, packaging leaves the dieline, and photographs and films become the things a brand actually shows up as. Not references. Files. Things you can hold, click, open, or send to a printer on Thursday.

One team writes, designs, and ships. No handoff tax, no design-dev war, no agency-of-record layer cake. Month twelve looks like month one, only sharper.

§II · Chapters · 14 totalBrand · Digital · Physical · Content · Creative

Fourteen chapters. Everything we make.

Brand1 chapters
  1. §II.01Brand identityThe logo, the system, the guidelines. Every asset a brand needs to show up anywhere.timeline6–10 weeks
Digital3 chapters
  1. §II.02WebsitesYour website, built properly. Fast, beautiful, quietly engineered to convert.timeline8–12 weeks
  2. §II.03EcommerceShopify, Shopify Plus, headless. The storefront that sells.timeline8–14 weeks
  3. §II.04AppsiOS and Android apps, designed and built end to end.timeline12–20 weeks
Physical3 chapters
  1. §II.05PackagingPhysical packaging that sells on shelf and survives a manufacturing run.timeline6–10 weeks
  2. §II.13Print & collateralBusiness cards, line sheets, decks, lookbooks, direct mail. All of it.timeline3–6 weeks
  3. §II.14Retail & environmentalIn-store displays, trade show booths, event spaces, retail fixtures.timeline6–12 weeks
Content4 chapters
  1. §II.06PhotographyProduct, lifestyle, editorial. Produced end to end.timeline3–6 weeks
  2. §II.07VideoFrom six-second cutdowns to cinematic brand films.timeline4–8 weeks
  3. §II.083D & CGIPhotoreal product, packaging, environment renders. Without a shoot.timeline3–6 weeks
  4. §II.09Motion & animationScroll animations, logo reveals, explainers, motion for every placement.timeline2–6 weeks
Creative3 chapters
  1. §II.10CopywritingEvery word, written like it matters. Because it does.timelineRolling
  2. §II.11AdsStatic ads that work. Every format, every platform, at performance-agency volume.timelineRolling
  3. §II.12Email designEmail that looks native in inbox and ships in hours.timelineRolling
See alsoAdjacent chapters, other sections
Selected · recent work

Work we've shipped.

All case files →
Jugo Superfoods: Retail to D2C in one brand arc. CAC down, AOV up.
No. 0001 · Filed 2026.04Jugo SuperfoodsRetail to D2C in one brand arc. CAC down, AOV up.
§I§II§IIICPGFull-service
Torossian: Six design archetypes, one deliberate storefront.
No. 0002 · Filed 2026.04TorossianSix design archetypes, one deliberate storefront.
§I§II§VServicesProject
Sky Barn: Oat milk that reads like a brand, not a beverage.
No. 0003 · Filed 2025.11Sky BarnOat milk that reads like a brand, not a beverage.
§I§II§IIIF&BLaunch
How Make engagements run

Project-scoped. 4–12 weeks per deliverable.

Make work is project-based. Several capabilities often run in parallel: a typical engagement shapes an identity, a site, and a season of content on a single arc. Files and libraries stay yours. Most Make engagements lead into ongoing §III work, but don't have to.

Form
Files · builds · libraries · proofs
Length
4–12 weeks per deliverable
Pricing
Flat, by scope
Inputs
Strategy · decisions · references
Tolerances
Print-safe · pixel-safe · ship-safe
Leaves with
Everything: source, rights, archive
§II · MAKE

Ready to hand the making off?

Files over decks. Libraries over folders. The archive is the deliverable.

Free assets
SHIPPED§II · WMP · 2026